What Are Tutorial Videos?
Tutorial videos - sometimes called walkthrough videos or how-to videos - give the viewer a step-by-step guide to completing a task.
That task could be something hands-on, like building a wardrobe or baking a cake. Or it could be something virtual, such as operating a piece of software or navigating a website.
Why Tutorial Videos?
Reduce post-sales service contact
Teach customers to use your products and overcome common difficulties without the need for one-to-one support.
Increase customer confidence
Influence buying decisions by showing new customers that you provide superior, easy-to-use after-sales support.
Highlight key benefits
Demonstrating functions which may not be immediately obvious to customers helps show the full potential of your product or service to customers before they buy, and ensures they utilise it to its full extent after they have made their purchase.
Who Uses Tutorial Videos?