Promotional video campaign for The Best of Manchester, described by the client as “a phenomenal success”. Read the case study.
From Awareness to Action
Promotional videos by Reedsmore are designed to raise awareness of a specific aspect of your business, with a view to introducing your brand, product or service to new customers.
Limited-time campaigns are bright and brief: They present a clear offer to the audience, create urgency and carry a clear call to action. They promote a single, special offer and so need to be adapted if they are to be used again once the promotion has expired.
Awareness campaigns are less time-sensitive and carry a broader message. This gives them a potentially very long shelf-life, enabling you to re-use the videos periodically in order to build long-term brand recognition.
The type of campaign you need will depend on your audience, your goals and your line of business. However, a strong marketing strategy will blend long-term brand building with short-term promotions.
Why Choose Reedsmore?
We create engaging video campaigns designed to connect with your target audience. No cookie-cutter templates or off-the-shelf solutions.
Awareness is the first step in making sales. Promotional videos help you generate that awareness over the long and short term.
We’re experts in getting the best out of your budget, from maximising the use of time and resources, to repurposing existing material to create new content.
“Cribs” promotional video campaign for Homes4u. Read the case study.
Your Production Partners
You know your business. You know your customers and you know what they respond to. You know where they spend their time and what they like. And because of this, we realise how important it is that we listen to you and work alongside you to create a campaign that resonates with your target audience.
Some more examples of our work
Learn how promotional videos can help get your products and services seen by your target audience.
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